SWIPE TO WATCH MORE __________
WTM
LONDON / UK __________ 2025
WTM London 2025 (World Travel Market) is one of the world’s leading events for the travel and tourism industry, gathering destinations, travel agencies, hospitality leaders and media from across the globe. Taking place from November 4 – 6, 2025, the exhibition serves as a platform for innovation, partnership and future-oriented experiences shaping global tourism.
This year, Vera Multimedia had the honour of delivering a comprehensive multimedia setup for one of the largest and most spectacular pavilions of the entire show – Abu Dhabi.
P1.9 Regular LED screen
P1.9 Flex LED screen
Explore Abu Dhabi - LED technology at scale
The Abu Dhabi Pavilion was a true celebration of modern display technology, combining creativity with technical precision.
Our installation featured an impressive 17 LED screens (P1.9) – including 11 flexible LED screens – delivering a total surface of nearly 300 m².
These displays were installed across suspended structures, flat configurations and curved freestanding totems, creating a fully immersive visual environment.
Every screen was meticulously calibrated to ensure colour consistency and seamless integration across the pavilion’s architectural design.
The flexible LED totems and suspended surfaces formed a dynamic digital landscape that reflected the spirit of Abu Dhabi – innovation, culture and elegance.
Core equipment: 300 m² of P1.9 LED screens
Technologies used in this project
43″ Samsung UE43AU7172
Robe Spiider
Beyond LED - complete multimedia integration
In addition to the LED infrastructure, the project included an extensive suite of interactive and audiovisual solutions. We provided 11 info kiosks equipped with iPads, allowing visitors to engage with digital content and explore Abu Dhabi’s tourism offering in an intuitive way.
The audio system consisted of 12 active loudspeakers suspended across the pavilion, ensuring crystal-clear sound distribution throughout the space.
Furthermore, 48 workstations with 43-inch monitors were installed – each dedicated to telling a different story of Abu Dhabi’s culture, innovation and hospitality. The setup was complemented by 8 large-format displays, reinforcing the pavilion’s visual storytelling.
To complement the visual experience, we also integrated professional lighting, including flood lights and washes, enhancing spatial depth, colour dynamics, and architectural details of the stand.
From conception to on-site execution, the project was supervised by our executive team, sales director and field specialists, ensuring flawless performance and technical reliability during all three exhibition days.
Core equipment: 48 workstations with 43″ monitors
