SWIPE TO WATCH MORE __________
ESCMID
MUNICH / GERMANY __________ 2026
The ESCMID Global Congress in Munich is one of the key global events for clinical microbiology and infectious diseases. It’s a space where companies need to communicate complex, technical content to a highly specialised audience – quickly, clearly and without distractions.
At the same time, the environment is extremely demanding: tight build-up schedules, limited rigging windows, and constant pressure from parallel installations across the venue.
And this was just one of several projects happening simultaneously.
P1.89 LED sphere
P1.86 LED Sphere - making it work, not just look good
A spherical LED screen sounds impressive on paper. In reality, it’s one of the more demanding formats to execute properly.
Content has to be adapted. Pixel mapping needs to be precise. Viewing angles are unpredictable. And everything becomes very visible when something is off.
In this project, it was a working content surface that needed to perform consistently throughout the event.
The result was simple – a form that naturally draws attention, without relying on overcomplicated messaging.
Core equipment: P1.89 LED sphere with 1-meter diameter
P1.9 Flex & Regular LED
LED walls and suspended ceiling - structure, not decoration
Here, the challenge was not just scale, but geometry. The installation included a suspended LED ceiling mounted at an angle, which required precise rigging, load calculations and alignment on-site.
There is very little margin for error in this kind of setup. Any inconsistency becomes immediately visible.
Instead of treating LED as decoration, the entire structure was designed and executed as a single system – visually consistent and technically stable.
Core equipment: 70 m² of P1.9 LED screens
Silent Disco system
Silent Disco system - solving a real problem
Trade shows are loud by default – multiple presentations, overlapping audio, constant background noise. In this kind of environment, even well-prepared content simply gets lost.
Instead of competing for attention with louder and louder sound systems, we implemented a dedicated Silent Disco setup based on 20 synchronized wireless headsets.
Each unit receives audio directly from a transmitter connected to the content source, eliminating any dependency on the surrounding acoustic conditions. No delay, no echo, no interference from neighboring booths.
From a technical perspective, this means full control over the listening experience. From a user perspective, it means clarity.
Visitors can focus on the content without distractions, switch between channels if needed, and engage with presentations at their own pace – even in the middle of a busy exhibition hall.
This is not about adding another layer of technology. It’s about removing a real limitation that affects almost every trade show presentation.
Core equipment: Silent Disco system
Martin Mac Quantum Profile
Lighting - precision that actually makes a difference
Lighting is one of the most underestimated elements on a trade show booth. Too often it’s either flat and functional or overloaded with random effects that distract more than they help.
Here, lighting was designed as a controlled layer that works together with the LED content – not against it.
We used 10 pcs of Martin MAC Quantum Profile fixtures, which give a level of precision that standard exhibition lighting simply cannot match.
Each fixture allows for accurate beam shaping, sharp projections and dynamic positioning, which means we can highlight specific areas of the booth, direct attention exactly where it’s needed, and adapt the scene in real time.
This becomes especially important with complex LED structures. Without proper lighting control, even the best content can lose depth and contrast in a bright exhibition hall.
With this setup, we were able to balance brightness, enhance visibility, and maintain consistency across the entire stand – regardless of changing ambient conditions.
Core equipment: 1o pcs of Martin Mac Quantum Profile